Trade Show Booths in Paris

Paris is one of the most important trade show destinations in Europe, and events here are held at several venues: Paris Expo Porte de Versailles, Paris Nord Villepinte and the airport Le Bourget. Among other things, the following events take place here:. SIAL Paris, Eurosatory, Paris Air Show, Maison&Objet, JEC World i VivaTech.

That’s why a trade show booth in Paris should be viewed not merely as a structure spanning a few or several hundred meters, but as a thoughtfully designed business space. A well-designed booth helps guide visitors, showcase products, create a space for conversations, and ensure that the brand is visible in the exhibition hall—not only through its form but also through its function.

During implementation trade show booth in Paris It is also important to be familiar with the specific venue and the rules in effect during a given event. The design, production, transportation, and assembly of the booth must take into account the organizer’s requirements, the venue’s technical capabilities, and the work schedule. Therefore, when building booths for Paris Expo Porte de Versailles, Paris Nord Villepinte, or Le Bourget, we coordinate the entire process so that the exhibitor receives a space that is ready for the start of the trade show.

We have built exhibition booths in Paris for events such as Eurosatory, the Paris Air Show, and SIAL. We also design and build booths for other major events held at venues in Paris:

• Maison&Objet,
• JEC World,
• VivaTech
• others, such as corporate or sporting events, including the Esports World Cup Paris.

Each of these events has its own unique dynamics. A food exhibition at SIAL is designed differently than a defense industry booth at Eurosatory, and an aviation exhibit at the Paris Air Show is designed yet differently. That is precisely why we begin work on a booth not by asking „What should it look like?”, but „What should it achieve?”.

At BWS Expo Plus, we design and build trade show booths as spaces tailored to the brand, the event, and the purpose of participating in the trade show—spaces that are functional, aesthetically pleasing, and viewed not only as a meeting place but also as a business tool that supports sales and branding goals.

We don’t start with a pre-designed layout. A simple modular stand may be sufficient if a brand needs a repeatable, basic display. However, if the booth is meant to stand out at large trade shows, guide visitors, integrate multimedia, create meeting areas, and address specific business objectives, custom-built structures offer much greater design flexibility.

This approach is particularly important in Paris, where trade shows are held at venues with very different characteristics—from the Paris Expo Porte de Versailles halls, to the vast grounds of Paris Nord Villepinte, all the way to the open-air area of Le Bourget Airport, where we also build trade show booths. Each of these locations requires a different approach to design, installation, and work organization. Projects in open spaces pose a particular challenge, as in addition to the structure itself, one must take into account technical and site conditions, logistics, and the requirements specific to a given event.

Our portfolio includes, among other things, the following projects: Saudi Arabia at Eurosatory 2024 — a two-story booth with a ground floor area of 850 m² and an upper floor area of 370 m², under construction SAMI at the 2025 Paris Air Show with a ground floor area of 75 m² and a first-floor area of 54 m², as well as the construction Paraguay at SIAL 2024 with an area of 198 m².

See All projects by BWS Expo Plus and see how different booths designed for technology, tourism, industrial, and food brands can be.

We do not provide a single price or a random price range per square meter, because an accurate estimate depends on the specific project. Factors affecting the cost include, among others, the area, height, and complexity of the structure; materials; multimedia; lighting; the number of zones; transportation; installation; dismantling; technical documentation; and the scope of on-site support.

Space is neither the only nor the most important cost factor—the location of the trade show affects transportation, setup, and logistics, and the most reliable way to determine a budget remains a customized quote prepared for a specific project.

If you want to set up a booth for a trade show in Paris, it’s best to start with a brief overview: the event name, floor space, purpose of participation, product type, planned booth features, and approximate budget. This helps the conversation quickly move from generalities to specific solutions.

Construction of a trade show booth in Paris It requires good coordination of the entire process—especially when the project is carried out in large exhibition areas or in open spaces, such as at Le Bourget Airport. We are responsible for stand design, transportation, assembly, and on-site work, taking into account the specific requirements of each event and venue. Thanks to our experience with projects in France, we are familiar with local working conditions and can efficiently guide exhibitors through the entire stand preparation process.

In-house production gives us full control over the project—a single team is responsible for everything from design to disassembly, without any external subcontractors. We have our own design studio, CNC woodworking shop, paint shop, print shop, 3D printing facility, sewing shop, metalworking shop, as well as our own transportation and installation crews. This relieves you of the stress associated with logistics: chaos at unloading docks, delivery delays, or the technical documentation required by the event organizer.

Each year, we construct over 100,000 m² of buildings and set up over 320 booths at more than 150 events. The company’s production facilities cover 25,000 m² of its own space. We can provide a quote in as little as 24 hours so you can efficiently plan your budget and schedule.

When you choose BWS Expo Plus, you get:

• safely attend events in Paris without worrying about delays,
• an exhibit booth integrated with multimedia and exhibition technology,
• Comprehensive management of large-scale and multi-level projects.

Trade shows in Paris are held at several venues. Paris Expo Porte de Versailles is the largest exhibition center within the city limits—it hosts events such as VivaTech and consumer trade shows. Paris Nord Villepinte, located near Roissy Airport, hosts major industrial and international events, including SIAL Paris, Eurosatory, Maison&Objet, and JEC World. The Paris Air Show, on the other hand, takes place at Le Bourget Airport.

For exhibitors, this means access to an international audience and the opportunity to present their products directly to potential business partners. The key to realizing this potential is a booth that combines functionality with high-quality craftsmanship—and a team that will take care of the logistics for you, even at a venue located outside the city center.