Trade Show Booths in Munich

Munich is one of the most important trade fair cities in Europe. The Messe München grounds host major international trade shows that attract exhibitors and visitors from many countries every year. It is here that the following events, among others, are held:. bauma—the world's largest construction machinery trade show—IFAT, electronica, productronica, ISPO Munich, EXPO REAL, and Intersolar Europe.

For companies planning to participate in the trade show in Munich, this means an opportunity to showcase their offerings in one of Europe’s most important trade show markets. However, the large scale of the events and the international nature of Messe München mean that Design and construction of a trade show booth in Munich They require thorough preparation, knowledge of the facility's technical specifications, and efficient organization of installation and logistics.

We have built exhibition booths in Munich, including at Intersolar Europe. We also design and build exhibits for other major events hosted by Messe München:

• bauma,
• IFAT Munich,
• electronica and productronica,
• ISPO Munich,
• EXPO REAL,
• Intersolar Europe (The smarter E Europe).

Each of these events has its own unique dynamics. You design an exhibition of heavy machinery for bauma one way, a technology booth for electronica another way, and a B2B meeting space for EXPO REAL yet another way. That’s exactly why we don’t start working on a booth by asking, „What should it look like?” but rather, „What should it achieve?”.

At BWS Expo Plus, we design and build trade show booths as spaces tailored to the brand, the event, and the purpose of participating in the trade show—spaces that are functional, aesthetically pleasing, and viewed not only as a meeting place but also as a business tool that supports sales and branding goals.

We don’t start with a pre-designed layout. A simple modular stand may be sufficient if a brand needs a repeatable, basic display. However, if the booth is meant to stand out at large trade shows, guide visitors, integrate multimedia, create meeting areas, and address specific business objectives, custom-built structures offer much greater design flexibility.

This approach is particularly important in Munich, where the Messe München exhibition halls host a wide variety of events—from exhibitions of large machinery to detailed presentations of electronics. A trade show booth must therefore be tailored both to the specific nature of the event and to what the exhibitor wants to present and how. Displaying large machines requires one type of setup, a booth designed for meetings with clients requires another, and a space where the product, multimedia, or live demonstrations take center stage requires yet another.

Our portfolio includes, among other things, the following projects: HUAWEI at Intersolar 2023 with an area of 5,354 m², under construction HUAWEI at Intersolar 2025 with an area of 320 m² and the construction project HITHIUM at Intersolar 2026 — a two-story booth with a ground floor area of 290 m² and an upper floor area of 55 m².

See All projects by BWS Expo Plus and see how different booths designed for technology, tourism, industrial, and food brands can be.

We do not provide a single price or a random price range per square meter, because an accurate estimate depends on the specific project. Factors affecting the cost include, among others, the area, height, and complexity of the structure; materials; multimedia; lighting; the number of zones; transportation; installation; dismantling; technical documentation; and the scope of on-site support.

Space is neither the only nor the most important cost factor—the location of the trade show affects transportation, setup, and logistics, and the most reliable way to determine a budget remains a customized quote prepared for a specific project.

If you want to set up a booth for a trade show in Munich, it’s best to start with a brief overview: the event name, floor space, purpose of participation, product type, planned booth features, and approximate budget. This will help the conversation quickly move from generalities to specific solutions.

Setting up a trade show booth in Munich requires thorough preparation at every stage. For large events held at Messe München, it’s not just the design itself that matters, but also efficient production, transportation, and assembly of the booth, on-site coordination, and knowledge of the organizer’s technical requirements. With over 30 years of experience, the BWS EXPO Plus team can efficiently manage the entire process and have the booth ready on time before the trade show begins.

In-house production gives us full control over the entire process—from design to disassembly—without relying on numerous external subcontractors. We have our own design studio, CNC woodworking shop, paint shop, print shop, 3D printing facility, sewing shop, metalworking shop, as well as our own transportation and installation teams. This relieves you of the stress associated with logistics: chaos at unloading docks, delivery delays, or the technical documentation required by the event organizer.

Each year, we construct over 100,000 m² of buildings and set up over 320 booths at more than 150 events. The company’s production facilities cover 25,000 m² of its own space. We can provide a quote in as little as 24 hours so you can efficiently plan your budget and schedule.

When you choose BWS Expo Plus, you get:

• safely attend events in Munich without worrying about delays,
• a booth integrated with multimedia and technology,
• Comprehensive management of large-scale and multi-level projects.

Messe München is one of the world’s largest exhibition centers and hosts industry events with a global reach. Its key trade shows include bauma, IFAT, electronica, productronica, ISPO Munich, EXPO REAL, and Intersolar Europe—events that attract exhibitors and buyers from around the world.

For exhibitors, this means access to an international audience and the opportunity to present their products directly to potential business partners. The key to capitalizing on this potential is a booth that combines functionality with high-quality craftsmanship—and a team that will take care of the logistics for you.